SKILL AREA : entrepreneurial business management
ENTREPRENEURSHIP AND BUSINESS MANAGEMENT ESSENTIALS
Azizi Abdullah
COURSE OUTLINE
- Entrepreneurship
i. Definition of a “business”
ii. Evolution of entrepreneurship in today’s economy
- Personal Evaluation
i. Definition of “success”
ii. Entrepreneurial attributes, traits, skills for success
iii. Personal assessment
iv. Personal development plans
v. Learned entrepreneurial traits
vi. Personal potential as an entrepreneur - Ideas to Opportunities
i. Generating business ideas
ii. Locating business ideas
iii. Expanding the ideas - Validating the opportunity
i. Feasibility analysis|
ii. Customer identification
iii. Environmental scan
iv. Competitive assessment
v. Profitability
DURATION: 1 DAY (4 HOURS)
WHAT WILL YOU DISCOVER
- The fundamentals of entrepreneurship and what it takes to start and run a successful business.
- How to identify business opportunities, conduct market research, and develop a business plan.
- The principles of marketing and sales, and how to create effective marketing campaigns to reach your target audience.
- The basics of financial management, including budgeting, forecasting, and cash flow management.
- How to develop and manage a team, including hiring, training, and motivating employees.
- The importance of customer service and how to create a positive customer experience.
- Best practices for managing a business and ensuring its long-term success.
- By taking this course, you'll gain the knowledge and skills necessary to start and manage a successful business.
- Whether you're a first-time entrepreneur or an experienced business owner looking to improve your skills, this course can help you develop the skills and strategies needed to take your business to the next level.